Skip to content
Mastering Marketing: Your Ultimate Guide at LearnMarketing.co.in

Mastering Marketing: Your Ultimate Guide at LearnMarketing.co.in

Learn, Apply, Succeed: Your Marketing Journey Starts Here!

  • Digital marketing
  • Marketing simplified
  • About Us
  • News
  • Media Mix Modeling
  • Contact Us
  • Toggle search form

Media Mix Modeling using Google Meridian Model

Meridian Media Mix Model Simulation

Meridian MMM

Powered by Google Meridian Model

1
Upload
2
Config
3
Results

Import Data

Upload your daily or weekly sales & media spend CSV.
Required history: 3 to 5 years.

Click to upload CSV

or drag and drop file here

Download Template

Example_Data.csv

Download Specs

Requirements.txt

Map Your Data

Tell Meridian which columns represent your KPI and media channels.

1

Time Dimension

2

Target KPI

3

Media Channels

0%

Running Meridian Model

Initializing JAX backend…

> Initializing NUTS sampler… OK
> Validating data shape… OK

Model Results

Model Confidence: High (R² = 0.94)

Total Sales Predicted

$0.0M

+12% vs previous period

Total Media Spend

$3.2M

Across 5 channels

Global ROAS

3.42

Return on Ad Spend

Sales Attribution

Contribution

Channel Efficiency (ROAS)

Efficiency

Model Fit: Actual vs Predicted

Actual
Predicted

Copyright © 2025 VIPNANAN PARAMARSA PVT LTD

Powered by PressBook WordPress theme